Meet the 2012 Social Media Awards finalists

Albizu Garcia
Tue, 08 May 2012 19:04:01 +0000
Social Media, #sockies, 2012 social media awards, awards ceremony, bord gáis, bord gáis energy, damien mulley, Dublin, Ireland Technology News, mansion house, social media awards

Very important #sockies people

The finalists of the 2012 Bord Gáis Energy Social Media Awards have been announced, with companies like Dublin Zoo, Vodafone Ireland and Today FM among those shortlisted.

As usual, the #sockies organisers embraced free nominations and received double the number of entries on last year’s inaugural event by deadline day on March 30. Nominations were received from over 200 individual Irish companies and organisations and were shortlisted by a panel of over 100 judges.

“The awards aim to recognise talent in online interaction, engagement and innovation and highlight best practice and importance of social media in business.” – #sockies

The event organisers also noted the growing quality and use of video in social media marketing and that, unsurprisingly, Facebook categories received the highest number of nominations.

The awards will take place on May 17 in the Mansion House, Dublin and cheap tickets are now on sale. The finalists are as follows:

Facebook Page for a business (Non-campaign)

DoneDeal.ie

MyKidsTime.ie

Jameson Ireland

Guinness Rugby Supporters Ireland

Today FM

National Lottery

Easons

Marks & Spencer Ireland

Universal Pictures Ireland

Facebook Page for a business (Owner managed)

Tour America

Brasserie Sixty6

Republic of Telly

Blacknight

A|wear

Evening Echo

SPIN 1038

GrabOne

GrandGrand.ie

Facebook Page for non-profit/organisation

Dublin Zoo

Special Olympics Ireland

ReachOut Ireland

Triathlon Ireland

Dublin Marathon

Arthritis Ireland

World Book Day Ireland

Irish Autism Action

Cork Opera House

Integrated Facebook campaign (Page, app and ads)

Electric Ireland

Triton Ireland

Bord na Móna

Jameson Ireland

Buy and Sell

Vodafone Ireland

SPAR

Lidl Ireland

Video/Video campaign (Non-broadcast)

First Fortnight

Dingadeal.com

Dublin Dance Festival

98FM Care 4 Kids Radiothon Video

It’s Happening Here – Enterprise Ireland

Vodafone Suicide or Survive campaign

Wedding Dates – Kinsale Sevens Rugby Spoof

SPIN 1038 “Call Me Maybe” Carly Rae Jepsen

Blog of a business

Curious Wines

DingADeal.com

ArgusCarHire.com

Sage Ireland

Spiderworking.com

Write on Track

Blacknight

Best business Twitter account (Marketing, sales)

98FM

Curious Wines

Bord Bia

Spin 1038

Paddy Power

SPIN South West

O2 Ireland Shop

Eason

Best business Twitter account (Support, CRM)

Iarnrod Eireann

Eircom

Vodafone Ireland

Blacknight

O2 Ireland

First Fortnight

Lewis Glucksman Gallery

Electric Ireland

Best business Twitter campaign

Electric Ireland – Tweet em home

io – io Bingo

Bord na Móna – Long Night In

Buyers Broker – #irishauction

Easons – Pass the Parcel

UPC – Internet Buttons & Magic Desktop

Best use of social media in an election

John Paul Phelan General Election Campaign

Seán Gallagher Presidential Campaign

Michael D Higgins Presidential Campaign

Irish Labour Party General Election Campaign

Best use of social media for a sponsorship campaign

Electric Ireland and Electric Picnic

SPAR SPARTAN Challenge

Kaspersky Lab and Felicity Aston

Meteor and Choice Music Prize

O2 Ireland – Irish Rugby

Bank of Ireland – Blue Magic Leinster Rugby

Aviva and Aviva Stadium

Vodafone Ireland – Dublin GAA Hill 16

Innovative use of social media

Gaza TV News

RTE’s #HowToBeIrish project

Electric Ireland #sharetheenergy

11890

Dine in Dublin – Dine at your Desk campaign

Today FM – Today FM’s Shave or Dye on Social Media

Brando Digital – #tweetsweets

AllAbout

Customer care using social media (Integrated)

Electric Ireland

o2 Ireland

Today FM

AIB

Blacknight

Vodafone Ireland

Use of social media by State body

Bord Bia

Science Week

Bord na Móna

Iarnrod Eireann

Defence Forces

Fáilte Ireland

National Lottery

Bus ?ireann

Road Safety Authority

Integrated social media campaign

Electric Ireland

Bord na Móna – The Short Story of a Long Night

Meteor Choice Music Prize

Funky Christmas Jumpers

Defence Forces

RT? – HeadsUp Movie Awards

All About Business, Bank of Ireland + Dragon’s Den

Tanora – A Cork Legend

Social media effectiveness

Tour America

Toyota Ireland – Yaris “Sweetspot” Facebook Campaign

Heinz Ireland

Eristoff Vodka

Kerrygold

Vodafone Ireland

Northern Ireland Tourist Board

Lidl Ireland

Smirnoff

Online PR campaign

STAR Translation Services

OMG! Jedward’s Dream Factory on TRT?

Lokofoto St. Patrick’s Day

Captain Morgan – Dare the Captain

Best mobile app (Marketing)

The Corkscrew Wine Merchants

Eco Appz

Electric Ireland

St. Patrick’s Festival

Dublin Contemporary Festival

CarZone.ie

My Dublin Bus

DoneDeal for Android

Agency of the year

WHPR/Ogilvy

Simply Zesty

Eighty Twenty

Creative District

Irish International

Blue Cube

MediaVest

Starcom

Cybercom

Ican